This product is made via a unique popping (neither baked or fried) technology to shorten the manufacturing process and maintain the benefits of high quality ingredients. Prize is the first Thai brand to utilise this technology to produce a snacking, bite size product.
This product combines the best of both worlds: three grains: black, brown and red rice combined with the superfood flaxseed. The health benefits of brown rice is its fiber, which has been shown to reduce high cholesterol levels, as well as helping to prevent atherosclerosis. Fiber also helps out by keeping blood sugar levels under control, so brown rice is an excellent grain choice for people with diabetes. The fiber in brown rice also help to protect against colon cancer and help normalize bowel function, reducing constipation. On the other hand, flaxseed contains omega 3 which are known as the ‘good fat’ as well as fiber to help and prevent sickness. Flaxseeds have antioxidants and minerals and helps improve digestion as well as brain health. Flaxseed also supports the immune system and help fight against cancer. It also promote weight loss, fight diabetes and improve skin and hair condition. Combining these two great ingredients- we simply manufactured them in snack format for ease of consumption, full of amazing benefits.
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Happy Box Co Ltd established the Prize brand in 2013. The company is headquartered in Bangkok, Thailand. Our goal is to promote healthy, sustainable living and ecosystem by providing a healthy alternative snack using organic produce from local farmers.
Our raw material is sourced directly from local farmers, mainly located in North East Thailand at fair prices. We work with the organic farmers to increase value of their produce. Besides rice, we also use beans, which they grow between crops to improve the quality of the soil.
Our main strategy is to make the products as healthy as possible by using locally grown ingredients and minimal processing, to maintain the natural benefits of the products. All of our products use Popping process instead of baked or fried.
Our company aim to provide products for a large growing consumers base, those looking for Gluten free snack. Our snacks are certified Gluten free, with no MSG, no preservatives, no cholesterol. Our factory is BRC/HACCP and Halal certified. Our products are EU/NOP/COR certified.
Prize is in many major retailers in Thailand and we have established several export markets around the world.