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The aim of HGC is to introduce different ways towards agricultural produce that place protection of produce and biodiversity at the core. It aims to develop a new market and new channels, promoting responsible products and responsible farmers. This market is based on compliance with compulsory and voluntary certifications, standards and agreements such as the Paris Climate Agreement and the Sustainable development goals. In essence, this project is developing an inclusive, demand-driven model for food safety. It works through partnerships with other (private) organizations that share the vision and importance of food safety.
Leider gibt es für diesen Aussteller kein deutsches Firmenprofil.
Green Rhino is a Kenyan registered company whose value chain solution incorporates innovation into a new agricultural value chain that places the protection of biodiversity, food safety and the market-led approaches at the core. Furthermore, we link innovation and business with other businesses aiming to create this new food ecosystem. Green Rhino is an enabler to reach this goal and connects innovations for maximum impact on business, the people involved, and the planet.
Green Rhino's flagship initiative is called Healthy Green Choice (HGC). HGC is about creating value to food systems based on compliance with economic, environmental and social (inter)national standards for responsible production and handling of food. The model encourages producers and other value chain players to produce and handle food responsibly, in accordance with food safety standards, by offering them an economic incentive: they receive better returns on investment by selling their produce through HGC food systems.
HGC is an initiative of Green Rhino Kenya Ltd.