Jasberry® rice is a special variety of rice that was developed over a decade through natural cross-breeding. Organic and non-GMO, Jasberry rice is dark purple in color and absolutely delicious. Jasberry rice has 40 times more antioxidants than brown rice, 7 times more antioxidants than kale and 3 times more antioxidants than red quinoa. Jasberry rice’s amazing antioxidant content makes it the world’s newest superfood!
Furthermore, Jasberry rice has been recognized with several international awards for its social impact as it supports over 2,500 small-scale organic farmers in rural Thailand to help them grow their way out of poverty.