Actually, our mission is quite simple to summarize:
We want to develop coffee further. Not just by producing innovative and tasty products, that prove that coffee can be much more than a daily wake up call with milk and sugar.
We only use ingredients from organic agriculture, which respects our nature. And want to show that same respect to the people, small holder farmers, who grow our coffee. We believe in not only fair, but humane trade and buy single origin beans, transparently, with price premiums paid straight to the responsible farmers.
Next to our beloved coffee beans, we know the origin of all our ingredients. Together with our partners, we pursue the most resource-efficient processing, packaging, storage and Transport solutions.
And we want to be an honest cooperation. Starting with our clean recipes to the transparent value chain, from the Country of origin up until your hand.
With every selo drink you support this mission.
And not only we, but food farmers and producers around
the globe say: thank you very much!