Booming Bob (Inekogruppen AB)

Inekogruppen is a Swedish company that develop, market and sell clean, natural and organic products.

Our passion is to build strong and unique brands that stand out in terms of functionality and quality. Today, our products are sold in 1000's stores and websites around Europe, and in the portfolio you find both award-winning and market-leading products within the respective category.

Inekogruppen was founded with the goal of offering innovation in harmony with ecology. That is, the product's function and unique position is equal valued as its content and purity. With a combination of both, we have put a number of successful brands on both the Swedish and European markets.

We believe in a long-term approach to everything we do and are very careful when selecting products we want to work with and develop.

When we talk about ecology it involves more than just ingredients. Sustainability and awareness about our environment and how we influence it in all directions is something that affects our daily thinking.