“All in all, it was a good attempt to present BIOFACH and VIVANESS as a digital format. The organisers of the event certainly gave it their best shot. Nevertheless, this trade fair in particular thrives on the live experience of smelling, touching, tasting, and trying out the products, and we missed all that very much. In the PR area, we made new contacts with bloggers and influencers. The congress was an excellent experience. We got a lot out of the wide-ranging BIOFACH/VIVANESS eSPECIAL congress programme, with its genuinely top-quality presentations, and will continue to use what we have learned. We especially commend the moderators provided by the organizers, who were excellent.